A new company, Swiss Eye International, was formed on Sept. 1 from the merger of Swiss Eye International, a German manufacturer of sports sunglasses and sports eyewear by the same name based in Augustdorf, near Bielefeld and Top Look Brillen, which has several brands of prescription frames including Top Look, ICU, TAO and Maxey. The two companies already worked together for the distribution of their products in Germany, Austria and Switzerland. Andreas Rückstein, chief executive of Swiss Eye since 2008, will be leading the merged company, whose headquarters will be in Augustdorf. Top Look's office remains with its present contact persons in Kissing, Bavaria. Christoph Ellwein, former chief executive of Top Look, is the new sales director for the optical segment of Swiss Eye International.