Product & Marketing
All the latest developments on the product and marketing side, including new product launches and other marketing initiatives.
Menicon advances simulation-driven lens research
Meta reportedly rolls out and then rolls back facial recognition code to AI glasses app
Krys adds Even Realities G2 to its growing smart eyewear stable
Rokid’s Japanese crowdfunding campaign hits $4 million
Apple AI glasses launch delayed
Xpanceo finds a power source for its electronic contact lens, and a cheap way to track the gaze
IVision Tech’s US patent application for iSee accepted
Meta reportedly preparing smart eyewear subscription for businesses
Acer enters the smart eyewear segment
Google offers a first glimpse of 'intelligent eyewear,' leaving plenty of questions unanswered
US regional chain makes smart marketing move
EssilorLuxottica partners with NPO on ocular surface health
LINDBERG celebrates 40 years of design with new book
Meta launches $2m grants program to showcase AI glasses’ “positive social and economic value”
ic! berlin to sponsor Audi in F1
Meta and Essilux ready for another Super Bowl push
Julbo partners with mountaineering and trail running star
Marcolin, New York Tech hold design contest
National Vision revamps main retail brand
National Vision refreshes brand identity