Product & Marketing
All the latest developments on the product and marketing side, including new product launches and other marketing initiatives.
Meta plans to raise $95bn through stock offerings to spur AI growth
Vive Eagle – HTC pitches privacy in AI at Silmo
Alibaba launches its Qwen Glasses N1 in China
Essilor’s Stellest lenses are one of Time’s best inventions of 2026
Viewpointsystem presents low-consumption eye-tracking system
Two smart glasses makers take a frame-first approach
Marcolin renews its licensing agreement with Timberland
VisionLab launches the commercialization of lenses produced with IOT's Light-Form Technology
DryEye Rescue becomes the US distributor of ScoutPro
Innovative Eyewear’s Q3 revenues up by 55%
Alan to create its own French network of opticians
Robert Downey Jr becomes Chief Customer Experience Officer for Snap’s Specs
Lissac rebrands as Maison Lissac 1919
SightGlass Vision wins Gold Stevie award for myopia-control lens
DuckDuckGo spoofs Meta with $35 ‘dumb’ sunglasses
Menicon launches educational website
Rokid teams up with France's Louis Braille Campus on accessibility
Prada and Gentle Monster partner on capsule collection
ZEISS partners with the Nobel Laureate Meeting
Macron strikes again, in eyewear