Product & Marketing
All the latest developments on the product and marketing side, including new product launches and other marketing initiatives.
National Vision upgrades 2021 outlook after solid Q1
Sales and profits up at TOG
Guerra reportedly joins Thelios’ executive board
CECOP and KIMERvisión join forces in Spain
Mister Spex up double digit, opens first stores abroad
Essilux ramps up Stellest
INDO invests to become a Mediterranean leader
U.S., Smith and e-commerce drove Safilo’s growth in Q1
The Vision Council starts new consumer awareness’ program
Satisloh launches two new polishing machines
The Vision Council starts new consumer awareness’ program
Afflelou raises brand awareness in Belgium and Switzerland
Red Dot 2021 winners announced
Eddie Bauer’s April initiative with American Forests
Flair kicks off anniversary year with new brand identity
Oakley to provide the WSL’s official eyewear
Götti gets a boost from Oprah
Silhouette accelerates digital investments
Bollé signs new partnerships in amateur and pro cycling
OWA announces its award winners for 2021