According to Onono, the brand of titanium and buffalo-horn glasses that are manufactured at ic! Berlin's new production site in Berlin, the market for premium glasses priced at €1,600 to €3,000 is currently expanding. While the brand managed to sell 127 frames in 2017, it expects to sell 400 to 450 frames by the end of this year. Onono recently initiated distribution in the French market. Three sales representatives from ic! Berlin are now also selling the Onono brand of luxury eyewear in Paris and the South of France.