Alain Afflelou has announced the departure with immediate effect of its chief executive, Frédéric Poux, for “personal reasons.” He will be replaced by his deputy, Didier Pascual, who, like him, has spent a long time at the French optical retailing group, which he joined 14 years ago. The company says that Pascual will continue to develop its strategy of international development and digital transformation, optimizing the different sales channels. Poux's resignation comes one year after Afflelou decided to shelve a plan to go back to the stock exchange to help reduce its high level of indebtedness. It made the attempt in 2012, but then its shareholders prefered to sell the company to an institutional investor, Lion Capital. Poux started at Afflelou as an accountant in 1993 and rose gradually through the ranks, becoming its CEO in 2011.