Atol has chosen Julien Bonnaire, the French rugby player, to represent the company in technical matters. According to the French buying and retail marketing group, Bonnaire shares its ?spirit of solidarity, audacity, confidence and the taste of performance.? It is hoped that through his experience of being a high level sportsman he will be able to offer to Atol's technical partners, especially ophthalmologists, advice about peripheral vision ? which is of crucial importance for sports games. Bonnaire is the second celebrity to join up with Atol, following the singer Antoine. Atol has 650 retail outlets and made a turnover of €300 million in 2006.