Binoche has signed a licensing agreement with a Belgian fashion house, Natan, which dresses the Belgian royal family and the aristocracy of northern Europe. Itself a Belgian company, Binoche generates 90 percent of its turnover on the domestic market, so the deal with Natan, run by designer Edouard Vermeulen, should make a significant contribution to its business. The Belgian firm's retro style eyewear, made in Italy and the Paris region of France, generated sales of €800,000 in 2011, representing growth of 10.5 percent.