Chanel has chosen Luna Bijl as the new face for its autumn-winter 2017/18 eyewear campaign. The Dutch top model had recently featured in several runway shows for the French fashion house, notably in shows for Chanel's 2017 autumn Haute Couture, 2018 Resort, and 2017 autumn-winter ready-to-wear collections. Karl Lagerfeld, who is Chanel's creative director, has chosen a series of black and white images, in an industrial setting, to present the new frames of Chanel Eyewear. In these images, Luna Bijl wears the eyewear along with some of the outfits from Chanel's 2017/18 autumn-winter ready-to-wear collection. Bijl has taken over from Lottie Moss, the face of Chanel Eyewear's campaign for spring-summer 2017.

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