Synsam plans to move eyeglass production from Asia to Sweden next year. The project involves the construction from scratch of a new factory that the company claims will focus on sustainable production.
The facility is scheduled to be completed in autumn of 2021 in the town of Ockelbo. With an annual production of one million glasses, the site will be the Nordic region’s largest and most modern production unit for spectacle manufacturing, according to Synsam.
The company noted that moving production to Sweden will help reduce its climate footprint. The 6,000 square-meter facility will also be built with sustainable materials, including Swedish wood and sedum. Meanwhile, the eyeglass frames will be manufactured from circular, recycled or local materials, primarily from Sweden and the rest of Europe.
The site is expected to initially hire about 150 people but the company indicated that hiring could be “significantly” higher in the future. The facility is also destined to become a training center for Synsam and its customers.
Founded in 1968 as a voluntary group of independent retailers, Synsam joined forces with a similar group in Denmark, Profil Optik. The two chains became an integrated retail organization under the ownership of CVC Capital Partners in 2014.