De Rigo has formed a new subsidiary in Dubai, taking over the wholesale distribution in the Gulf states from two wholesaler-retailers, Hassan Group and Yateem Optical Group, who also have about 150 stores in the area. They will have minority stakes in the De Rigo Middle East, which will be controlled by the Italian company at 51 percent. The new company will have two sales networks for its house brands and its licensed brands. It will sell De Rigo's products in the Gulf states as well as in Irak, Jordan and Syria.