iC! Berlin launched a new collection of glasses at this year's Opti trade show. The collection is called Schubert's Winter Journey, named after the song cycle by the Austrian composer Franz Schubert. The first part of the collection was launched at Opti '12; the second part will be launched during Mido in Italy. The models of the collection are named after the songs' titles, and the first notes of the respective song are printed on the inside of the earpieces of each model. To place more importance on the fact that the glasses are handmade in Berlin, all earpieces feature now on the inside the slogan “in-house production Berlin.” For communication purposes, iC! Berlin launched a new look book for 2012 in which famous personalities, iC! Berlin employees and friends of the company are photographed wearing the new collections.