Joaquin Murillo Perez assumes the post of country manager for the German market at Smarteyes, a Swedish-based optical retail chain with more than 40 stores in Sweden and Germany. Murillo Perez previously worked as area manager for a French fashion retail chain, Pimkie, and as German country manager for Grupo Cortefiel. Before joining Smarteyes, Murillo Perez worked as head of international retail operations for South and Central Europe for Gerry Weber, a German fashion company. Murillo Perez reports directly to the chief executive of Smarteyes, Fredrik Wistrand, and will be responsible for the expansion of the retail chain in Germany, where it plans to open seven new stores by mid-2014.