Maui Jim has struck a licensing agreement for a collection of sunglasses inspired by the movie “The Amazing Spider-Man,” which is scheduled to hit movie theaters next July 3. Sunglass Hut will have exclusive rights to distribute the new collection in North America, reinforcing its partnership with Maui Jim, coinciding with the launch of the film. Elsewhere, the line will be sold at authorized Maui Jim retail stores. The product launch will be supported with prominent in-store signage and window displays. Maui Jim has signed the deal with Marvel Entertainment. The new movie will be the latest of a series on Spider-Man that has already generated more than $2.5 billion at box offices worldwide.

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