About 22,700 trade and business professionals visited the Opti '11 fair held in Munich Jan. 28-30 on a daily basis, the same as one year ago, and the business climate was very good. An increase was recorded in the number of international guests, with almost one-fourth of the visitors coming from outside Germany. Not only did opticians arrive from the 27 EU countries, but also from overseas and Asia. In total, visitors came from 69 different countries.
Collections were shown by 470 companies, including 70 exhibitors that did not show in 2010. In total, 179 companies coming from 26 different countries presented their products in Munich, including all major suppliers of lenses and frames.
For the first time, exhibitors from South Africa and Russia took part in the fair. Additionally, more countries had national pavilions to promote their exports, including debuts by Turkey, which included seven new exhibitors, and Italy, who sent three new exhibitors. A French pavilion with 13 exhibitors was set up in cooperation with Ubifrance, an agency that promotes the international development of French companies.
A survey conducted during the fair by GHM, which organized Opti '11, found that 67.4 percent of all visitors polled had gone to the fair for buying purposes. This is an increase of 7.4 percent compared with the previous year.