Optovision has named Bruce Richardson as sales manager for the UK. He previously worked for the Norville Group and for L'Amy. Optovision's initial roll-out in the country was two years ago. The 25-year-old German company is known for its Infinity back-surface progressive lenses, which use free-form technology, and for photochromic lenses in addition to other products. It is said to be manufacturing 2.3 million lenses per year.