Ultracheap Blacksheep flagship store to open at Paris’ BHV – except not

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Blacksheep, a French-based pure online player selling ultra-low-priced eyewear, is reportedly preparing to open a 200-square-meter shop at the BHV department store in Paris, for what seems to be the brand’s first venture into brick-and-mortal retail. Founded by Pierre Wizman – the French entrepreneur that created Polette, another DTC eyewear ...

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