Sover has opened a French sales subsidiary, located southeast of Paris. After consolidating markets in Eastern Europe, the company is now targeting the export front in Western Europe. The Italian company already has its own sales offices in Bucharest and Prague, plus 18 company-owned outlets in Romania and a joint venture in Russia representing the major Italian brands. Exports sales now account for over half the total turnover, which should reach €27 million in 2007, up 25 percent year on year. Alviero Martini, Baldinini and Mariella Burani are the producer's best performing brands.