The owner of the French Luz buying group, the Schertz group, has purchased the assets – that is, the software and brands – of Evioo, a purveyor of virtual try-ons for brick-and-mortar and online optical shops. Among other things, Evioo provides pharmacies with turnkey optical centers, complete with an optician and product range, with no inventory to finance and internet-level prices. The rationale, according to the company, is to keep up with competing optical banners through digitalization. Last year, the 1,750 optical shops and 420 hearing-aid centers affiliated with Luz generated revenues of €167 million and €31 million, respectively. For the first 10 months of this year, their revenues were up by 7 percent and 13 percent, respectively, from the previous comparable period.

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