Thema launches virtual reality store concept in the U.S.

Thema Optical presented its proprietary V.E.A. store concept in the U.S. at the latest Vision Expo East in New York, which was held on March 21-24. As previously reported by Eyewear Intelligence (Vol. 20 n°2+3 of 22/02/2019), V.E.A. stands for Virtual Eyewear Assistant. The V.E.A. store, entirely dedicated to customized eyewear, is ...

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