All FittingBox articles
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News briefs
Fittingbox adds PD measurement to toolbox
French tech company Fittingbox is launching its new pupillary distance (PD) measurement online tool. The software, whose measurements are based on the company’s card protocol in which a credit card is used as reference for calculations, is mobile-first, does not require the installation of a smartphone application and can be ...
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News briefs
Fittingbox VTOs up 26 percent in 2022
Fittingbox, one of the leading players in eyewear virtual-try-on (VTO) software, processed approximately 120 million VTO operations with over 140,000 frames last year, up by 26 percent year-on-year. On a comparable basis, they were up by 21 percent. For the first six months of this year, Fittingbox told us it ...
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Article
Low eyewear-VTO awareness leaves untapped potential, survey says
A large share of eyeglasses customers seems to remain unaware of virtual-try-on (VTO) services, even among those who have already visited eyewear e-commerce websites, according to a recent online survey by FittingBox. The French-based provider of VTO and other eyewear-related digital services asked 549 glasses’ wearers, split between France (roughly ...
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Article
New investor and strategic focus on Asia for FittingBox
FittingBox, the French-based provider of virtual try on (VTO) systems and other digital solutions, just announced that JINS, the fast-growing Japanese retail chain, had become a shareholder of the company. The investment by JINS allowed earlier financial investors, mainly French venture capital funds Kreaxi and LBO France that have been ...
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Article
Hans Anders to start using new AI tool for style recommendations
Hans Anders will start using STYLE PTTRNS , a style recommendation tool for prescription eyewear created by Eindhoven-based startup PTTRNS.ai , on its Dutch e-commerce website starting July 15. The company’s program is presented as a service to assist online and in-store customers in the time-consuming and often ...