All STS articles

  • News briefs

    Tech company STS rebrands to Ditar

    9 March 2023

    STS, a Belgian-based tech company supplying applications for e-commerce in the eyewear sector, is rebranding to Ditar, which stands for digital innovation through augmented reality. Ditar launched last month Magic Mirror, an app that allows customers to scan their faces and suggests frames that both fit their look and current ...

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    Innovator Portrait

    STS develops innovative mobile apps

    14 November 2021 Sponsored by

    When the pandemic swept through Europe, Brussels-based eyewear sales manager Alexandra Macsimov decided to find online solutions. Brick-and-mortar showrooms were shuttered, which impacted customers in two main ways. Firstly, they were prevented from nipping into their local stores to try on different frames before buying…