All Eyewear Intelligence articles in Volume 15, Issue 15-16 – Page 4

News briefs

Rodenstock launched a new advertising campaign on Sept. 1. The...

2014-09-25T00:00:00Z

Rodenstock launched a new advertising campaign on Sept. 1. The campaign, including TV advertising, online advertising and point-of-sale support, was launched for the promotion of Rodenstock's new collection of corrective frames and sunglasses. The campaign, which is titled “My Style, My Statement,” is part of an international marketing campaign, which ...