All Oakley articles
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News briefs
Snap and Amazon partner for virtual try-ons, actual purchases
Snap and Amazon Fashion have sealed a partnership to blend Snapchat’s virtual try-on function with Amazon’s e-commerce. Together the companies have established “3D asset standards” to bring Amazon’s eyewear catalog to virtual life. Now that images of these products have been prepared for augmented reality (AR), Snapchat’s 363 million users ...
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Article
EssilorLuxottica revenue up 8.2 % in Q3
EssilorLuxottica reported revenue of €6,394 million in Q2 2022, up by 17.0 percent from the same period last year. On a comparable basis, both in terms of business scope and currency, the topline was up by 8.2 percent marking a slight acceleration from the 7.0 percent growth posted in Q2. ...
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Article
EssilorLuxottica profits up in H1 but sales decelerated in Q2
EssilorLuxottica has reported a 36 percent year-on-year increase in revenues to €6,387 million for the second quarter of 2022, with most of the growth attributable to the integration of the GrandVision business. On the comparable proforma basis prepared by the group, which adjusts 2021 figures as if GrandVision had been ...
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News briefs
Smith Optics hires new global VP of product
U.S. goggles and helmets specialist Smith, a subsidiary of Safilo Group, has named Scott Randall as global vice president of product. Randall started his career in retail with Nike Australia before being hired at Oakley. Staying at Oakley for 18 years, he had been working at the brand’s headquarters in ...
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Article
Strong Q1 for Essilux
Except for a slight deceleration in the U.S. market, all lights were green in the first quarter of the 2022 fiscal year for EssilorLuxottica with its two operating segments and all regions gaining momentum compared to the previous quarter. In reported terms, total revenue jumped by 38 percent year-on-year to ...
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News briefs
Smith hires a marketing head away from Oakley
Smith, the U.S.-based producer of snow goggles, sunglasses and helmets owned by Safilo, has announced the appointment of Taryn Ryan as global head of marketing. Born in South Africa, she joined the Luxottica Group in 2008 as a buyer for its Sunglass Hut retail chain. Two years later, she was ...
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Article
EssilorLuxottica revenues top 2019 level
EssilorLuxottica confirms its growth trajectory started in the second half of 2020, with sales for the first quarter surging by 7.3 percent from the year-ago quarter to €4,060 million, or by 14.3 percent in constant currencies. This is even 1.9 percent above the level of the first ...
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News briefs
Oakley to provide the WSL’s official eyewear
Oakley has signed a deal to supply official eyewear for the World Surf League (WSL) for the 2021 Championship Tour. The items will include sunglasses and personal protective equipment (PPE) in the form of Clear Collection eyewear and masks. The Southern California brand has already sponsored a number ...
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News briefs
Oakley introduces custom eyewear
Oakley is permitting customers to configure their eyewear to match their favorite ( NFL or MLB ) sports team, their equipment or their stylistic preference. Between the frames, the lens tints, the lens etchings, the icons, the ear socks, the stems and various decorations, there are more than ...
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News briefs
Oakley factory to produce face shields
EssilorLuxottica’s frame unit Luxottica has converted part of Oakley ’s Foothill Ranch factory in Orange County, California, to supply face shields to meet growing demand for protective equipment against the Covid-19 virus. The 550,000 square foot facility produces Oakley eyewear and goggles and the face shields will ...